Sunday, July 22, 2007

Cover Up

The creative folks that design movie posters and the creative folks that design DVD covers are somehow worlds apart.

Movie posters are imaginative, often leaving the subject of the movie as mysterious. DVD covers, by contrast, are often boring. A typical DVD cover always, always, always has head shots of the actors. The point, once you see it, is that when you wander the movie aisles in a Blockbuster, you pick movies based on actors. It's the lowest, common denominator.

This practicality vs. aesthetic can be pretty annoying. I'd love to say I observed this first, but I didn't, so all I do is point it out to you.

Next time you roam DVD covers, whether it be at Target or at Blockbuster, and next time you guy by your megaplex of movies, compare the two, and you'll find which one is the more artistically bankrupt.

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